Discover new and inspiring perspectives: with analyses and articles from our network of experts, we give you topical insights into industry and the capital market. ÖBAG Impulse provides information on relevant developments, economic trends and the views of key decision-makers.
Austrian commemorative culture often focuses on historically clearly marked sites of Nazi terror, such as concentration camps or forced labor sites. Far less attention is paid to those buildings that are now functional components of public life, but which were integrated into structures of power, repression, or propaganda during the Nazi era. These include, for example, government buildings, courts, police stations, and educational institutions. Especially […]
The findings of the latest “IATA Wings for Change Europe” have once again highlighted the complex interplay of opportunities and significant challenges facing the industry. This tension is intensifying: While global passenger growth is primarily occurring outside Europe, the European market remains characterized by consolidation and market exits. Global passenger traffic in 2025 amounted to […]
Starting point: A strong pension system needs two pillars. The Austrian pension system is based almost exclusively on the pay-as-you-go system and has guaranteed social security for many decades, but is increasingly under pressure. Demographic change, rising life expectancy, and a shrinking working-age population mean that fewer and fewer actively employed people are financing the pensions of a growing number of benefit recipients. The ratio of […]
Looking back on the past year, what were the most important events for ÖBAG in the politically turbulent year of 2024? 2024 was the year of major elections and, with it, a year of great economic and political uncertainty. Around half of the world's population was called to vote that year. Not only in the US and […]
Telecommunications, as the backbone of the digital society, is undergoing a transformative change. The Mobile World Congress (MWC) 2025 in Barcelona impressively demonstrated how the telecommunications industry is positioning itself for the future. With over 109.000 participants, 2.900 exhibitors, and visitors from more than 200 countries, MWC 2025 was the largest and most international in its history. Remarkable: […]
ÖBAG aims to actively promote climate protection in its investments. With cross-portfolio CO₂ tracking, it is laying the foundation for visualizing progress in decarbonization and systematically developing it further. The goal is to significantly reduce emissions across its entire investment portfolio – as a contribution to achieving national and European climate targets. ÖBAG expects its companies to […]
Even though uncertainty has become the defining characteristic of political and economic expectations for the future due to the erratic actions of US President Trump, there are still some developments that we can assume to be reliable markers of the future: The euphoric mood that was temporarily associated with globalization is […]
In mid-2023, a brewery in Austria underwent a large-scale beer label swap. This wasn't because the adhesive was wearing off, but because the Linz Regional Court issued the following legally binding ruling. A ruling that represents the first successful lawsuit in Austria against greenwashing: "The defendant is guilty of refraining from labeling a product [...] with [...] in commercial transactions."
Does salary transparency work in companies? In its #KEEPSEEK survey on salary transparency, Ketchum Austria quoted a man who said salary is as taboo a subject as sex. And if you believe many psychological studies, then talking openly about it increases the quality of work. The question is, why are so many companies afraid to do this […]